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starting small claim proceedings against Google
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starting small claim proceedings against Google

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Hello,

Since late 2006 we have been in discussions with Google to have an amount of approx ?500 refunded for Google Adwords that were placed on content sites with adult content. We paid for ads to be featured on highly relevant, high quality content sites, not to be featured on sites such as www.wanna****.org (http://www.wanna****.org) and many more with far worse names

I have done my utmost best to resolve this in a professional and amicable manner but to no avail.

I have sent recorded delivery letters to the Managing Director to have the situation resolved but I did not even receive a response.

I now want to start small claim court proceedings, I simply have had enough. I am tired of the lies, 'thorough Google investigations' which constantly show new facts and the fact I cannot get hold of anybody of authority by telephone.

Can anybody advice what to note down in the court forms, I simply want to be refunded for the ads that were featured on adult sites, plus a small amount for interest.

Can I claim for any telephone expenses, the many hours of our times this has taken etc?

Any advice much appreciated.
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Hi,
Sorry to hear about your troubles with Google.
On the claim form you may want to refer to the terms and conditions under which the contract was agreed. Then outline why you think Google has breached the contract.
You may be able to claim for the money you have paid and also reasonable charges for time and resources you have had to expend when dealing with the case. You may also be able to claim for interest.
You don't need to make the particulars of the claim too long-winded at this point, you just want to make it clear and concise why you want them to pay you the money.
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Hi,

Thanks for your response. In our opinion Google promised to deliver highly relevant, highly targeted traffic, instead our ad was featured on sex sites such as wannaf*ck, after-party-sex.com, dick.com f*ckamerica.com I don't see how this is highly targeted, high quality traffic for an add featuring a chandelier. Google's defense is that these are parked domains and as such are not of an adult nature :eek::rolleyes: The F-word is not a profanity either according to their 'experts' as use of profanities is not allowed according to their own Terms and Conditions.

I am not happy about this at all and I have requested over 20 times to receive the Google data where our ads was featured as we cannot even track down 20% of all the clicks we paid for. They refuse to release this info as it is 'highly confidential' They did issue a list of possible reason why these may not appear in our tracking software but these are all maybe possibilities which in our opinion is not good enough.

Surely if you charge a company for services, you have to say where these ads appeared.

Any advice much appreciated.
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You must have a case! I'm 100% certain I wouldn't visit the sites you mentioned if I were looking for a chandelier!

You sometimes hear of people who start court proceedings against big companies and the companies pay out as it would be cheaper than them funding a staffs time to argue the case. They may even offer you a bit more out of court with a gagging clause so others don't follow suit? I hope you get te money back:) and good luck
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I can't see it going to court - it'll be bad publicity and be a sign that other companies should follow suit.

If it does go to court though, make sure you let a few journalists know!
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Hmm.....

Im just going to check out those sites to see if I can buy some nice new household furnishings. :D

Give em hell!

All the best

Steve
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I specialise in county court litigation (including these types of small claims) and would be happy to have a look at this one and maybe take it on for for a modest fee. I recently took on a big organisation re a small claim and got the matter settled quickly.
Anthony Reeves
(Pinniger Finch & Co)
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